Verified HCP Data Integrated into Any CRM

MedPro Systems provides an authoritative, flexible HCP and HCO data source that stays consistent through any CRM change, so your commercial data remains accurate, compliant and complete whether you’re refining your current CRM or moving to Salesforce, Veeva or another platform.

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Trusted by 850+ Life Sciences organizations

The Challenge

A CRM Decision Should Not Decide Your Data Quality

Choosing between Salesforce, Veeva and other CRM platforms is one of the biggest decisions a Life Sciences organization makes. Whether you’re moving platforms or optimizing the one you have, your HCP data integration has to keep commercial data accurate, compliant and complete.

Bundled Data That Varies by Provider

A CRM move often comes with bundled HCP data, and its freshness, completeness and visibility depend on the provider rather than your requirements.

Integration Rework With Every Switch

Custom builds to connect a new platform consume engineering time, stretch implementation timelines and add maintenance that grows with every change.

Records That Don’t Match Your Systems

When identifier coverage is inconsistent or record structures shift between deliveries, your team absorbs the reconciliation work.

Manual License Checks Slow the Field

Verifying licenses by hand inside the CRM delays reps and makes it hard to keep thousands of records current as practitioners are newly licensed or change status.

The MedPro Difference

One Data Source Across Every CRM

MedProID® is system-agnostic by design. The same authoritative HCP and HCO data reaches Salesforce, Veeva or any other CRM through pre-built ProAccess Partner Integrations, real-time API or batch delivery, with one consistent schema, so a platform change does not reset your data.

MedProID logo

Search and Capture in Your CRM

Reps search and add verified HCPs from inside Salesforce or Veeva, with the licensing and demographic attributes PDMA validation and aggregate spend reporting require.

Bulk Enrichment on Your Schedule

Bring licensure, address and key identifiers current across your customer universe in one pass, on a daily, weekly, monthly or quarterly cadence.

Pre-Built for Leading CRMs

DirectID integrations for Salesforce, Veeva, StayInFront, Synergistix and more, plus real-time API for proprietary systems. The Veeva data integration and the Salesforce connector run on the same schema, so the record is identical in both.

Your Data Stays Yours

Every customer environment is independent. MedPro delivers authoritative data to your CRM and never pools or shares your proprietary customer data.

Abstract data dashboard with charts and connected data points

MDM and Data Strategy

CRM-Agnostic Data Governance

Your Master Data Management (MDM) strategy should drive CRM performance. MedPro keeps your HCP data, history and governance intact through every CRM change.

  • Platform Agnostic: Move between CRM platforms without losing data or historical depth.
  • Consulting Partner Support: We work alongside your Life Sciences consulting partners so your CRM data integration fits your broader enterprise architecture.
  • Automated Data Integrity: Automated sync and batch enrichment keep your MDM clean, compliant and documented.

Compliance in the CRM

Verified HCPs, Report-Ready Data

MedPro data in your CRM confirms each professional is licensed and active before an engagement, and records the NPI, SLN and specialty your aggregate spend reporting requires.

Verified Licensure

Automated license lookups confirm each engagement is with a valid, active professional, protecting your brand and your revenue.

Fast to Deploy

Pre-built integrations deploy quickly, so your team can focus on commercial strategy instead of IT overhead.

Report-Ready Data

Capture the identifiers transparency and aggregate spend reporting require (NPI, SLN and specialty) directly in your CRM workflow.

35M+
HCP and HCO Records
20+
Pre-Built Partner Integrations
850+
Active Life Sciences Customers

Customer Testimonials

Driven by Data. Powered by Service.

Collaborate with and rely on our tenured, friendly and knowledgeable team, who know the data and how it supports the operational effectiveness of your business. With 25+ years of experience, MedPro supports you with proactive, personalized service from the start.

MedPro provides our sales reps the convenience of being able to automatically validate HCPs through our CRM and my team’s ability to directly validate through the website.

I have to say, the MedPro integration was by far the smoothest in my career. My line of work always brings me back to the Pharma industry and I am looking forward to having the chance to work with you again.

We have been going through a few software integrations over the past few months, and MedPro has by far been the smoothest migration.

FAQ

Frequently Asked Questions

Through pre-built connectors (DirectID Salesforce and DirectID Veeva), APIs, flat-file feeds or MDM tools such as Informatica. Teams can search, add and enrich HCP records in real time through the API or set up automated daily or weekly enrichment.

MedPro collects licensing data directly from state licensing boards, refreshes it 12 to 18 times a year on average and daily during renewal periods, and applies configurable compliance rules. The result is current, complete and commercially relevant HCP data.

No. MedPro is CRM-agnostic. Your data model, history and governance stay intact, with clean, consistent HCP data during and after a CRM migration.

Most integrations deploy in a matter of weeks with minimal IT support. DirectID search and add tools and enrichment feeds are designed for fast implementation.

Yes. MedPro supports documented workflows by validating licensure, prescriptive authority, sampleability®, NPI and specialty against primary sources. This supports Prescription Drug Marketing Act (PDMA) requirements, aggregate spend reporting and state-specific regulations.

Yes. Reps search and add verified HCPs in seconds with DirectID, without manual entry or back-and-forth add requests.

Yes. Automated enrichment and license validation reduce data stewardship work, manual corrections and the time spent resolving CRM discrepancies.

Work With Us

Demo the Difference

Submit your information to connect with a MedPro representative. We’ll schedule a 30-minute live demonstration of our CRM data integration and set up your complimentary two-week trial.

Try MedProID free for two weeks, including a no-cost validation of your own data.

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